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Head of Marketing - URGENT (FMCG/Personal Care)

Job Title: Head of Marketing - URGENT (FMCG/Personal Care)
Contract Type: Permanent
Location: Bangkok, Thailand
Industry:
Salary: Negotiable
Start Date: 11/07/17
Reference: 532979_1501660830
Contact Name: Ben Sojiphan
Contact Email: bsojiphan@argyllscott.com
Job Published: August 02, 2017 09:00

Job Description

  • Well-known product category
  • One of the best opportunity in FMCG industry

About Our Client

Our Client is a Multinational Company whose brands have served and entertained consumers all around the world for close to a century. They are currently looking for a Head of Marketing Manager to be part of their team in Bangkok, to bring their presence in Thailand to the next level

Job Description

  • As the "Head of Marketing Manager" of the biggest portfolio, you are accountable for the following:
  • Develop and implement strategic marketing plans for assigned brands including responsible NPD, ATL, BTL, TVC
  • Maintain constant communication with BU Lead-Marketing Manager, and Regional Marketing team to share expertise of the local market as well as identify synergies, alignment, best practices and opportunities within the country
  • Develop and execute an effective PR and communications strategy for assigned brands to stakeholders and consumers
  • Responsible for pricing, following regional guidelines, and quotas in conjunction with sales.
  • Select the line by channel/customer and manage product information, validate translations and localization of creative assets.
  • Develop the right marketing / promotion mix and design the right resources allocations in achieving short-term and long-term top-line and bottom-line targets
  • Drive the execution of brand retail activation plans, by collaborating with the Consumer
  • Launch new products from beginning to end
  • Management to ensure timely launches / commercialization.
  • Set relevant Key Performance Indicators and monitor brand performance

The Successful Applicant

  • You must be a degree holder who has strong understanding of the Thai retail space & FMCG Market (Department Store and Hypermarkets) in the lifestyle/luxury/cosmetics/FMCG category. You must have extensive experience in Marketing, Branding or Trade Marketing with great commercial mindset and analytical skills.
  • Full proficiency in English and Thai are compulsory.

What's on Offer

  • Great compensation package as well as high year end bonus pay. You will have great autonomy in your work as well as a chance to travel overseas

Apply for this job

  • Click the Apply Button, and submitted your CVs in MS word with your current salary detail and latest picture