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Trade Marketing Manager - American MNC

Job Title: Trade Marketing Manager - American MNC
Contract Type: Permanent
Location: Jeddah, Saudi Arabia
Industry:
Salary: Negotiable
Reference: JN -012019-229290
Contact Name: Lakshana Natesh
Contact Email: lnatesh@argyllscott.com
Job Published: January 30, 2019 12:14

Job Description

Job Description

  • To drive accelerated growth via delivering excellence in availability, visibility and execution in store to produce higher shopper conversion to purchase that will drive consumption
  • Operating plan execution and management
  • Monitors and evaluates in store plans ongoing throughout the year, flexing activities as required to improve effectiveness and efficiency (ROI).
  • Conduct periodic trade visits to markets to inform and align distributors on new plans and follow up on implementation.
  • Category Management plans development, roll out and follow up on execution
  • Support Launches activations, and customize go to market material, POS and trade selling stories
  • Brief agencies, set KPIs and follow up on performance and reporting.
  • Feeds insights into the sales and marketing teams to ensure that annual plans reflect customer engagement (events, key initiatives etc)
  • Selects, educates and builds relationships with the external providers/ agencies
  • Able to communicate at all levels internally and externally.
  • Develops & present regular market intelligence reports and generates insights & retaliation actions if needed
  • Trains distributor's sales & merchandising teams and develop needed tools in order to achieve and maintain Class A execution