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Senior Digital Marketing Manager

Job Title: Senior Digital Marketing Manager
Contract Type: Permanent
Location: Singapore River, Singapore
Industry:
Salary: Negotiable
Start Date: ASAP
Reference: JN -082019-442628
Contact Name: Hafsah Hamzah
Contact Email: Hhamzah@argyllscott.sg
Job Published: August 06, 2019 03:12

Job Description

Responsibilities :

  • Develop digital marketing strategies to increase brand awareness in the market
  • Grow target audience into engaged customers
  • Develop digital marketing campaigns via digital, social, media, mobile & analytics
  • Use various digital channels to optimize and grow acquisition base
  • Drive campaign planning and implementation
  • End to end acquisition campaign planning
  • Track & analyze KPIs matrix to ensure cost effectiveness of campaign results

What's required?

  • 7-10 years experience driving strategic marketing initiatives and acquisition campaigns
  • Strong digital marketing experience including performance marketing , SEM/Paid Social /display to enhance touch points from customer centric point of view
  • Knowledge to e-commerce and familiarization of CRM software (online growth, acquisiton strategy) is advantageous
  • Strong stakeholder management skills

EA Registration Number: R1660518
Argyll Scott Singapore Pte Ltd. EA Licence Number: 16S8105