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Marketing Manager

Job Title: Marketing Manager
Contract Type: Permanent
Location: Kuala Lumpur, Malaysia
Industry: Retail
Salary: Negotiable
Start Date: 23/5/2018
Reference: JN -052018-173265
Contact Name: Cheryl See Toh
Contact Email: cseetoh@argyllscott.my
Job Published: May 23, 2018 08:27

Job description

Our client a public listed company establish in Korea is currently looking to hire a Marketing Manager to develop, implement and execute strategic marketing plans in line with brand direction.

Marketing Manager Responsibilities

Include:

  • Developing strategies and tactics to get the word out about our company and drive qualified traffic to our front door
  • Increase brand awareness
  • Deploying successful marketing campaigns and own their implementation from idea to execution
  • Trade Marketing
  • Customer Focus: CRM
  • Analyse and understand customers' demand for customer engagement
  • Build customer base and develop customer loyalty programme

Responsibilities

  • Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
  • Strong digital marketing or public relations in luxury retail industry
  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Experiment with a variety of organic and paid acquisition channels - content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Be in charge of marketing budget and allocate/invest funds wisely
  • Measure and report performance of marketing campaigns, gain insight and assess against goals

Qualifications and experience

  • Bachelor's degree/professional degree in Marketing, Business Studies/Management, Mass Communications or Public Relations
  • With strong background in digital marketing or public relations in luxury retail industry will be a plus point
  • Strong analytical skills, as well as excellent computer skills, including in Words, Excel and Power Point

If you are interested in exploring this role further, please send your resume to Cheryl See Toh at cseetoh@argyllscott.my or call directly on +60 3 2174 9015 for a confidential discussion.