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Marketing Automation Executive

Job Title: Marketing Automation Executive
Contract Type: Permanent
Location: City of London, London
Industry:
Salary: Negotiable
Start Date: May 2018
Reference: JN -042018-172655
Contact Name: Andre Moore
Contact Email: AMoore@argyllscott.com
Job Published: April 20, 2018 10:18

Job Description

8 Month FTC - with potential to go Permanent

Pay Scale - £20-£25k (Dependent on experience)



Excellent opportunity for a junior marketer who enjoys the fast-paced nature of Marketing and is ready for a real challenge in marketing automation.



Key aspects of the role:

· Support marketing automation and email campaigns (content, split testing, dynamic content).

· Provide support designing and creating automated templates (email, forms, landing pages).

· Work to constantly improve email templates, with a key focus on maximising conversion rates, best practice, branding and deliverability.

· Working with the marketing team to run regular data cleansing and engagement campaigns.

Configuring email campaigns, producing reports and working with customer data.

· Ensure the integrity of automated data feeds. Segmentation, Quality, Ownership, Contact Management, Marketing Campaign List Management

· Training provided and the opportunity to develop Pardot skills



Key projects:

· Pardot implementation into remaining niche teams (including incubators).

· GDPR program implementation.

· CRM / Customer journey comms & program generation/development.

· NPS roll out.

· Ad hoc support across Marketing function.



Experience/Skills:

· Ideally grad with at least 1 years' experience / knowledge of automation, email marketing and CRM/database (Salesforce, Pardot).

· Knowledge of Survey Monkey.

· Working knowledge of HTML and CSS.

· Knowledge or experience with web analytics systems (Google Analytics), as well as various other digital analytics tools.

· Excel Intermediate level.

· Excellent attention to detail and the ability to multi-task effectively.

· Good grammar, organisation and communications skills.

· Creative and commercially minded.

· Ability to pick up new systems rapidly, and follow processes systematically.





If you are keen to be considered for this role, please apply as applicable