Head of Analytics

Job Title: Head of Analytics
Contract Type: Permanent
Location: Dubai, United Arab Emirates
Salary: Up to UAE Dirhams540000 per annum
Start Date: asap
Reference: JN -102019-444800
Contact Name: Candice Lenders
Contact Email:
Job Published: January 06, 2020 08:21

Job Description

Develop and implement strategy, data architecture and tools, business practices and operationally manage business intelligence, app and web analytics, and data science functions of eCommerce, across several retail verticals for top international brands, and several countries, across the Middle East, Russia, Turkey and Central and Eastern Europe in line with overall eCommerce business strategy and objectives.
✓ Responsible for eCommerce division Data & Analytics reporting and data architecture in rapidly growing eCommerce, online (and omnichannel) marketing and trading performance improvements across Alshaya with special focus on Middle East market, that supports the overall P&L ecommerce divisional targets. Ensures goals and financial targets are defined, aligned and met by online trading teams in line with overall online and omnichannel business strategy. ✓ Design and implementation of overall reporting and analytics tools and architecture, including but not limited to product tracking and tag management solutions, web and mobile app analytics, conversion funnel and UI UX analysis, supports AB testing practices, marketing analysis performance and attribution, customer profiling and segmentation, dashboards and data visualization, customer intelligence, machine and deep learning techniques and algorithms, and data science. ✓ Develops data analysis and reporting services to support business decision-making that drives performance across all ecommerce brands, establishing best practices, working at all times closely with Online Trading, Online Marketing and Design & Content teams. Also works with brand directors and vice-presidents to provide ecommerce business insight and reporting of online sales.

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