Earlier this week, we hosted an event in association with Cancer Research UK, about the changing role of the modern marketer.
We invited Charles Davies, CMO and digital media expert who’s worked at brands including StubHub and Yahoo, to present on how marketers can make sure they stay relevant in today’s rapidly changing industry.
Starting from where it all began, we looked at the incredible journey the marketing industry has been on, particularly the effects of technology, and what this means for both marketers and organisations now and in the future.
Here are Charles' slides from the event:
A huge thank you to everyone who came. The feedback we’ve received has been amazing!
“A really insightful event – the best I’ve been to in a long time!”
"Thank you so much for inviting me. It was a great pleasure to be involved in this event."